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Proceedings

Driving Profits/Financial Value in the Supply Chain Super Session -

Vignette: Avoid Cost Saving Tunnel Vision: Seeking Productivity & Innovation in the Supply Chain

Wednesday, June 25, 2007

Presented By:

Jack Buffington, Director of Lower Valley

Operations,

Molson Coors

Session Abstract

In today's global economy, all Supply Chain professionals are looking for ways to reduce their costs as a function of hypercompetitive pressures. However, such pressures can lead a well-intended leader down the wrong path of short-sightedness, which leads to "cost saving tunnel vision".

Jack Buffington will share his experiences of how professionals can be lead down the wrong path through being pressured to seek the right answers. As an alternative, Buffington concludes that Supply Chain professionals must stretch their leadership skills in order to seek productivity (not cost reduction) and innovation in order to achieve competitive advantages. This approach is often different from how Supply Chain professionals are trained and think, but can lead to true competitive advantages relative to the competition.