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Track Chair/Speaker

Dr. George Haley, Professor of Marketing,

University of New Haven

Biography:

George T. Haley (Ph. D. in Marketing, University of Texas at Austin) is a tenured Professor of Marketing at the University of New Haven (UNH) where he teaches in graduate and executive programs. He is also the founding Director of the Center for International Industry Competitiveness (CIIC). The CIIC addresses the concerns of US small and medium-sized manufacturing companies in global environments and has over 1200 associated member companies.

Dr. Haley is an expert on industrial and emerging markets, including the historical, cultural and legal environments in which business strategies are formulated. He focuses on B2B marketing, channels of distribution, supply-chain management, branding, new product development, strategic marketing, technology management, Chinese, Latin American and Asian business, and managing intellectual property in emerging markets.

Before joining UNH, Dr. Haley served as a full-time faculty member at other top universities, including the Instituto Tecnologico y de Estudios Superiores de Monterrey (Monterrey, Mexico), National University of Singapore, Queensland University of Technology (Brisbane, Australia), DePaul University, Fordham University, and Baruch College. In addition, he has taught classes at Harvard University, Purdue University (Executive MBA) and Thammasat University (Bangkok, Thailand). He has also presented seminars to academics, managers and government policy makers in the USA, Vietnam, Finland, Thailand, India, Singapore, Mexico, Australia and New Zealand.

An award-winning author, Dr. Haley has over 100 articles, books, book chapters, research reports and presentations. His articles have been published in leading journals such as Harvard Business Review and Industrial Marketing Management. His most recent book, The Chinese Tao of Business: The Logic of Successful Business Strategy, was recommended by the Wall Street Journal as the only book on Asian business to buy in 2004. He also wrote New Asian Emperors: The Overseas Chinese, their Strategies and Competitive Advantages, a top-selling book on Asian business strategy worldwide in 1999, and named “an important study” by the Economist. His research has been profiled over 100 times in the major media including the Economist, the Financial Times, the Wall Street Journal, Forbes, BusinessWeek, Time Magazine, the Los Angeles Times, CNN, The Lou Dobbs Show (CNN), Fortune, Entrepreneur, The Christian Science Monitor, USA Today, Voice of America, Industry Week, Investor’s Business Daily, the Far Eastern Economic Review, Marketing News and Advertising Age.

He serves or has served on the Review and Advisory Boards of six academic journals including International Marketing Review, Industrial Marketing Management, Journal of Business & Industrial Marketing, Marketing Intelligence & Planning, and the Journal of Management Development, and has guest edited three journal special issues on Business in Emerging Economies and on B2B Marketing.

Dr. Haley has conducted policy-analysis seminars for the National Intelligence Council/CIA on Business in Emerging Economies, for the United States International Trade Commission on data from China, and testified (in May 2007) before the Congressionally mandated US-China Economic and Security Review Commission on his research on China. He also consults with several multinational companies and governments in Asia, Australia, Latin America and the USA.

He serves or has served as Advisor to the Strategic Planning Board of Rio Tinto, Ltd. (Australia), to the Export Promotion Board (State of Connecticut), to the Metal Manufacturers’ Education and Training Alliance (METAL) and as Mentor in the Distribution Business Management Association’s Corporate Global Supply Chain Mentoring. Active in University service, fund raising and institution building, he was centrally involved in raising one million dollars for the College of Business and UNH. He is listed in Who's Who in America and Who’s Who in the World.